I have recently had the chance to interview Michael Riemenschneider, who is not only my husband (lucky me), but also a very famous Michelin Star Chef. I had first gotten to know him as Yelp’s Community Manager 3 years ago, when I first tried his food and was blown away. Since Restaurants and Social Media combine my two biggest interests, I wanted to ask him how social media can help restaurants.
Michael has trained next to some of the best in the industry – ranging from Heston Blumenthal to Gordon Ramsey, Pierre Gagnaire and Michel Bras. He has had a very successful career, being awarded with top scores in the Good Food Guide, top Rosette scores in the AA Guide, listed on the Best Restaurants in the UK and has been awarded with the icing on the cake of the Restaurant industry – the Michelin Star/s.
Let’s ask Michael what role social media marketing had in the success of his restaurants.